FLORENCIA GARCÍA

I make
complex
things feel simple.

Designing scalable digital products across fintech, SaaS, and data-heavy platforms. Focused on simplifying complex systems into intuitive user flows.

See my work → Let's talk
Florencia García ABOUT ME:

Designing with empathy,
clarity, and intention.

I design with empathy, always centering the people who use the product — while staying grounded in the business goals behind it. Solving problems and turning complexity into something clear and intuitive is what drives me. My favorite part of the process? When something confusing finally clicks.

Detail matters to me — it's what makes the difference between a good product and one people remember. I thrive in collaboration: I ask questions, bring ideas to the table, and genuinely love the process of building something great with a team.

EXPERIENCE: See full CV

Product Designer

Freelance March 2026 – Present

Product Designer

LoopStudio April 2025 – March 2026

Fashion Designer

Margara Shaw November 2023 – April 2025
SKILLS:
Projects XertiFlow XertiFlow Design of a workflow platform aimed at improving clarity, scalability, and the management of complex processes across multiple participants. UX Design Desktop HUB HUB - Internal Tool Redesign of an internal operations hub focused on improving efficiency, navigation, and team workflows. UX Design Desktop Tefi Tefi A fintech app designed from zero — with emotional design, a custom mascot, and a complete B2B + B2C design system. UX Design Mobile